Transforming their digital presence with OneBXL
English Academy sought to launch a new, user-friendly website to attract more students and engage their community. They needed compelling visual content to differentiate themselves in a competitive market and effectively communicate their value to prospective students and stakeholders.
OneBXL crafted a comprehensive multimedia package tailored to English Academy’s needs:
Captured authentic stories from students and teachers.
A dynamic montage featuring interview clips, B-roll footage, and stunning visuals of the ornate school building.
High-quality images to complement the video content across the website and social media.
Implementation Process
Initial Consultation & Proposal
Met with English Academy to understand their vision
Proposed a package including summary videos, interview clips, and photography
Finalized agreement after collaborative negotiations
Planning & Storyboarding
Assembled the OneBXL team for detailed planning
Developed storyboards to outline video structures and key messages
Allocated equipment and resources for production
Collaborative Content Development
Worked closely with the client to craft engaging interview questions
Ensured content aligned with academy’s goals and resonated with the target audience
Production Day
Filmed on-site at English Academy’s beautiful school building
Conducted multiple interviews with students and teachers
Captured extensive B-roll footage to enhance the visual narrative.
Post-Production:
Edited footage into a cohesive summary video and individual interview clips
Created the opening hype video with seamless integration of B-roll and stock footage
Delivered high-resolution still photographs for versatile marketing use
The Outcome
Ongoing Partnership
Continued collaboration on smaller video projects, including scripted sales videos and updated interviews, ensuring sustained engagement and marketing effectiveness.
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